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About us

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Great Products

Every product we introduce must be a unique contribution to the market, not one that is introduced just for the purpose of making money. It must therefore be Innovative, High Quality and the unquestioned Best in its category.

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Great Customer Service

Our service standards are as stiff as our product standards. We should treat our customers as we would our best friends.

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Golden Rule

Treat those with whom we deal as we ourselves would like to be treated.

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Teamwork

No individual should be irreplaceable. Think we, not I.

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Best effort

Each person should do his or her very best in each task undertaken. Strive for an A, not a B+.

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Detail

The little things matter; God is in the detail.

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Integrity

We are honest. We honor our commitments. We are consistent and fair.

About the founders

Since 2017, the friends and founders have shared their passion for solving core problems in the agricultural industry using creative and innovative solutions. The founders always challenge themselves to ensure their solutions address the core needs of their customers while keeping complex technologies super user-friendly.

Adagin Fg Adriaanse

FG ADRIAANSE

Born and raised on a farm on the West Coast of South Africa and has always enjoyed solving problems on their family farm. While doing his Masters in Logistics, he started a student project that became a large success. He found his passion of combining his farming experience and emerging technologies to effectively solve challenging problems in the Agri Industry.

Adagin Jd Naude

JD NAUDÉ

A mechanical design engineer from Stellenbosch University, with experience in product development and engineering consulting. JD has been a part of diverse product developments from ideation, to the point of market viability, taking innovations through the required process to ensure novel market fit and regulatory compliance.

Adagin Justin Vellacott

JUSTIN VELLACOTT

Representing co-founder Acumen, is an Information Systems Honours Graduate with extensive IT Projects management experience working with Large Blue-Chip listed enterprises and Small to Medium (SME) clients. Justin is a people-person with strong leadership and motivational skills and has a passion for the human elements of IT.

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